Solutions Linked to Your Goals

We can work together by identifying and prioritizing your key financial objectives to putting a strategy in place that will set you on the right path towards achieving these goals.

The benefits of a goals based approach are clear:

  • Focus on what really matters – staying on track to achieve your goals.
  • Less likely to be affected by and react to ups and downs in the market.
  • Success is measured against your financial goals.
  • Clearer understanding of the risks of each individual goal.

Innovative Asset Allocation.

I consider asset allocation to be the most crucial step in the investment process. Asset allocation is the precise division of each portfolio among asset classes like Canadian stocks, foreign stocks, bonds, and alternative investments. This division sets up boundaries for risk exposure and return potential. Asset allocation changes not only with your needs, goals, investment time horizon, income needs, and age, but also with changing market conditions.


The tax-treatment of investment income makes a significant difference in total after-tax return. Foreign dividends are taxed differently than Canadian dividends in both registered and non-registered accounts. Non-registered accounts generally benefit from deferring taxation on income or gains. Interest income is best avoided within a holding company, but we are often eager to realize dividend or capital gain income within a holding company, as these provide for a tax-efficient opportunity to extract funds from the company.

There are a number of corporate class mutual funds that provide income that is treated as capital gains, return of capital (ROC), or dividends even though the underlying investments are fixed income (bonds). Investors receive a lot of value from these funds on tax-treatment alone.


An open and transparent fee model in an Industrial Alliance Securities Inc. fee based account allows you to understand how much you are paying for services. In a fee based account, investment products that pay no embedded compensation are used. In many cases ETFs Exchange Traded Funds (ETFs have performed better than mutual mutual funds with a similar mandate and typically have much lower management expense ratios.